The Lean Startup – 2014

Written in 2011 By Eric Ries.  The book details examples (many from Eric’s own experiences) about different modalities of Start Up process management.

Focusing on how projects are managed, reported, tested and implemented, Eric details the pro’s and con’s for many management styles.  Not relating to one final correct answer, I appreciate his use of varied companies and examples to show the training needed.

My personal talk-away is the need to be a bit distanced.  To avoid ‘vanity’ metrics (those measurements providing answers to a vanity question.    Another item is his work with Pivot or Persevere.

A great read for those working collective design organizations to provide a variety of methods.  Primarily to avoid casting about in the dark.

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